You can choose which entry level position(s) interests you the most
Marketing Researcher
What will you learn? Marketing foundations, Marketing research
What will you do? Data collection through focus groups, surveys; and its interpretation for market and consumer research projects
Where will you go next? Once you gain some experience you can progress to Marketing Strategy/Consulting to learn more in this path; or switch to a different entry level position to learn some thing new.
Marketing Analyst
What will you learn? Digital marketing analytics, Google analytics
What will you do? Data analytics for web optimization, search engine marketing and programmatic buying
Where will you go next? Once you gain some experience you can progress to Media Planning and Buying to learn more in this path; or switch to a different entry level position to learn some thing new.
Content Creator
What will you learn? Copywriting, design for web and social media
What will you do? Create online marketing content i.e. Copywriting, photography, videography and design for websites or social media posts
Where will you go next? Once you gain some experience you can progress to Brand/Experience or Campaign design to learn more in this path; or switch to a different entry level position to learn some thing new.
