{"id":848,"date":"2019-09-02T20:41:48","date_gmt":"2019-09-03T03:41:48","guid":{"rendered":"http:\/\/ekin.cikeys.com\/BrandManagement\/?page_id=848"},"modified":"2019-09-06T19:04:44","modified_gmt":"2019-09-07T02:04:44","slug":"social-branding","status":"publish","type":"page","link":"https:\/\/ekin.cikeys.com\/BrandManagement\/social-branding\/","title":{"rendered":"Social Branding &#038; Community Building Division"},"content":{"rendered":"\n<p class=\"has-medium-font-size wp-block-paragraph\">Brand communities support organizations as part of the societal fabric. Building communities both online and in person require participation in public forums. Social Media platforms provide a common venue for brands to interact with their community virtually, while community based marketing efforts serve the same purpose in your offline communities. Social Branding division will provide assistance and ideas for optimal content creation and dissemination or provide recommendations for a community-based marketing campaign.  <\/p>\n\n\n\n<p class=\"has-text-color has-medium-font-size has-vivid-red-color wp-block-paragraph\">The deliverables from this division are:<\/p>\n\n\n\n<ol class=\"wp-block-list\"><li>Social Media Audit<ul><li>may include optimization or mock-up posts<\/li><\/ul><\/li><li>Community Building Roadmap<\/li><\/ol>\n\n\n\n<h2 class=\"wp-block-heading\">Practical Training<\/h2>\n\n\n\n<div style=\"position:relative;height:0;padding-bottom:56.25%\"><iframe width=\"640\" height=\"360\" src=\"https:\/\/www.linkedin.com\/learning\/embed\/branding-foundations\/developing-the-brand-s-name?claim=AQF_5GsZmZuf3wAAAWz0fwiCT5Nkda5hCIlEKUx-8iwZO7MseZshNnVuvqi4-TW0q_6D3WlLbZsIeIz8Fa0GqdUW8h6W6As8XkYYn9doZWfu5K2hJ5_9J1vOzUK2elz1Z4nj5QJJBEeJkX8wlBB_ZfyUQtgiF5d7G65phuM2liSurk4e_V1WVA302Zw3XJmC0Q29nEEXn_DZPeSOfuCewbzbbWvhR5ucckebKLauixCpu7LvQKqM5wFxNfyB2qTEnUdfnmiWJP8m9fOc3ftMiTHFpbqlqkRJbKzYmYbf3JgESlibuJTKhKycnzZKBrnJpKeIIhavR8svnhCfzmyOkbXhE62A3OR6cOUxzOFMAD8pHrdi-IyGK4k-bD-hPvfCyytEwkfbak_HX1wDaDUP6i96-y597WHoQud-64yGxpb3jwzSKzHuGWwAii9_Srr8nGy2iEFCsqX6N9yRFY3Fgj2Ppr75d0W5jPsk6legDTqzl--mguYhnQa353Aam-CfLNY_ZBeZi6rH--HuW8OHcbEoOY-AhFocFnHXUUf6jSAtir1Y5unJSlt40lGlIz4KHk6lT7ujhDMnBJEIzC_tft2GI7zU5RLjdmuD4YqWuQjvApHyIOn3R08U-6JXwXLc3EOMbXq5Lmp6tNX2MtcGhH4jQq8Jbe3QrPaKaZhw_4My9oJieZo0eIQaTnV5Qi3y8cvwthxVRXtqxvNba0rTbMDpNS3Ao7XGkhvsEeii8w\" mozallowfullscreen=\"true\" webkitallowfullscreen=\"true\" allowfullscreen=\"true\" frameborder=\"0\" style=\"position:absolute;width:100%;height:100%;left:0\"><\/iframe><\/div><p><strong><a href=\"https:\/\/www.linkedin.com\/learning\/branding-foundations\/developing-the-brand-s-name?trk=embed_lil\" title=\"Developing the brand's name\">Developing the brand&#8217;s name<\/a><\/strong> from <strong><a href=\"https:\/\/www.linkedin.com\/learning\/branding-foundations?trk=embed_lil\" title=\"Get a framework for branding, and learn how to develop and launch a brand and measure its success.\">Branding Foundations<\/a><\/strong> by <strong><a href=\"https:\/\/www.linkedin.com\/learning\/instructors\/drew-boyd?trk=embed_lil\">Drew Boyd<\/a><\/strong><\/p>\n\n\n\n<div style=\"position:relative;height:0;padding-bottom:56.25%\"><iframe width=\"640\" height=\"360\" src=\"https:\/\/www.linkedin.com\/learning\/embed\/advanced-branding\/welcome?claim=AQGEBxaKENNWOAAAAWz1KCdkIJ9TXlUBEcTHkzWj8qMcEbVHGj5kLvVvl1vuPzhF6uCEYMwQzbqCSKZyPRjWy2omtMlkFAZWy0EExjvEFv8XXG1BEjs46UX6q2RQxHRgaTKnXwjME1pc8c148Njt3DrFgZRuXBBiPhChB0kK1oVOSUNPw-NHpNj12DRn0l9nAxPZ3V4dOvEpeVosHpRjXkgjKsPFOrKCxCrXNpuiNHJ3UvSySjJ_PMHJI3lH4S814BX-3LpeaQyZE43uvyt_tw7BbDNPvmk1-kNAJTzEIZDm_K_SLfBEKXHqPNw05ASCspyMSBFGt2ZpfTaumJ92qtm294egX4kjRrTLHfGiE21RVPwS8lXu_quxjrVFbfE4paQYb2vptMuk_FZ0iO2zghmrxrWIITe3BYA15iFApyTuFlcVH_oH67oenJ12sNPgI_Y0i21S0_9AthfPWoEYw0xt0TXG9tyDKLOXlaS_0HcQ1EtjdMfob1-2Ekc7a17c0gPYsZLH5MAPMoSjaZ68M3HzyxDdWuD__cu9LRG02Qs3l-yHzQ_DL8y6oKane0yOq6OlYEJJH4kUXfgjkUk-GUMVdUEFf3Vi79EiVV8IZe0sIpLDyYTnuZ0_NFlkr-ebVlwUpUDPcH0lWWbcERSFTFG2LgFEafygnIEG6VWxIzhx3yTkSvPgnaw9tHjY3dZsTtrbHFzPyP0RnyTk3bNrCjJSKFHlmcwUD5O4GL-5fA\" mozallowfullscreen=\"true\" webkitallowfullscreen=\"true\" allowfullscreen=\"true\" frameborder=\"0\" style=\"position:absolute;width:100%;height:100%;left:0\"><\/iframe><\/div><p><strong><a href=\"https:\/\/www.linkedin.com\/learning\/advanced-branding\/welcome?trk=embed_lil\" title=\"Welcome\">Welcome<\/a><\/strong> from <strong><a href=\"https:\/\/www.linkedin.com\/learning\/advanced-branding?trk=embed_lil\" title=\"Branding shouldn't be an afterthought. Learn how to build and maintain a more competitive company identity with these advanced branding strategies.\">Advanced Branding<\/a><\/strong> by <strong><a href=\"https:\/\/www.linkedin.com\/learning\/instructors\/brad-batesole?trk=embed_lil\">Brad Batesole<\/a><\/strong><\/p>\n\n\n\n<div style=\"position:relative;height:0;padding-bottom:56.25%\"><iframe width=\"640\" height=\"360\" src=\"https:\/\/www.linkedin.com\/learning\/embed\/social-media-marketing-foundations-2\/welcome?claim=AQGPWnZGXpPjRwAAAWz1NaEGmeurnnm7TSZ7FBGz7Zsj6ED6l23U85_r1Wryz7RZayXpGXyEtx2Raa_6xsyuc14CMGZcf-lMORXSzWpuOQQiM7Bjz7r1tW1fIGuNNvIvGrIVOWXNq0nAGd-cIDWgcltYSHBtQmRD4LBYwWMoCwwzuSPd7ZYMxlM1jDvRbcyZbnRxrFcNrFpatDiuRykn_7ccnpaQ1-ngEgz8ethOqP0llfqN8gfbCbrxR7RHlrX_O4eUKTOMK3F2hDNd3YiFj-ArYCaTx35JpzAJ-k18xQokLb6br1jl10g_QbvSAuNXtj3V9W3m-l4W2q3s2IsBxkJ7Sy2rUq6fwIQVnKmFcg2uE11QiDD7TrSlPqF111RGmt9boIK1TVJuxdYW5sflVw1Q3_YJGHLEohrhjgtZ4jvoz2_8BxYrB9uDPfquVxyqaqsDKyul5XlCzvzeXJwy7msiT2kLiMPRe8JeYI1Y317QeV5NIsQfTw1qShvc7BTZOZZMsHEWyYPR0Q3wF3JpyK5OFotylDGSh-3F-bjP2fN58U5yT2BwaVpSO_7nANCaGvRV-fWv-x3wS5jRdIk-icjT-eH7OBjswM-MzvumwXOvRc8Cs--Q_hvwXwWSvX-iWw2pI1KdnIAMU8DBU6axWIKLJlEqdfMDufHDjpKwJptOmqwoGO8eWe7I39D9V0bfaYc4xHDPhS9zXlL40mUpoC0LTUf1cY9g3DQPhNlpdQ\" mozallowfullscreen=\"true\" webkitallowfullscreen=\"true\" allowfullscreen=\"true\" frameborder=\"0\" style=\"position:absolute;width:100%;height:100%;left:0\"><\/iframe><\/div><p><strong><a href=\"https:\/\/www.linkedin.com\/learning\/social-media-marketing-foundations-2\/welcome?trk=embed_lil\" title=\"Welcome\">Welcome<\/a><\/strong> from <strong><a href=\"https:\/\/www.linkedin.com\/learning\/social-media-marketing-foundations-2?trk=embed_lil\" title=\"Discover how to leverage social media in your overall marketing strategy. Learn best practices for leading social media campaigns that help you successfully connect with consumers.\">Social Media Marketing Foundations<\/a><\/strong> by <strong><a href=\"https:\/\/www.linkedin.com\/learning\/instructors\/brian-honigman?trk=embed_lil\">Brian Honigman<\/a><\/strong><\/p>\n\n\n\n<div style=\"position:relative;height:0;padding-bottom:56.25%\"><iframe width=\"640\" height=\"360\" src=\"https:\/\/www.linkedin.com\/learning\/embed\/social-media-marketing-optimization\/welcome?claim=AQEsGAL7u8nLvgAAAWz1NcTs_oVg7F1aD3GCmolNBufIDI12qJpNsjZ6smrO8HcrU6OIXRVRnu3CUwBBh5ctEYwqdFFlIZawzN7BX3FursqRgQvoIwVjS3SNaBGOvzrbE58z12mC1fLR_N6AFRlxldzHLvGqnev_WqqUybg-p0VjchsRmzLHJXWXoo9ONRjy6eFbcR272IxhSFPXvdLr_MlX69ayJtGuhuGsfFOElwP4Mj55jS2iQ2RzulxJuSfSE-AlVnlNKXyHSYTIz0CRzgjE-ChRmiZAjREy3iLr7gMquRrOTJfy5rNMdN7Ar9qK3eIau2Ozu0xIPOnkt_QCkvqJ7hFbLbKAhc0k6wFzq9XPqVemA7VfJoTxh6BGQ_7jsQ7cl9RdvatfEIql4ppLoVqeXPIfrfe1kFoq06JcpnSgFc0PtgTqfAQDZj9crvlm1Z5ksXKZfNRRcKKgK-f5Fh9bNlRXoSBxYmlFrjH2BJIuQdFWKeHU0VZmbIdiuHKd2VLH4ZwVxa3cI9-PMyAa9Qdf01y6qHyn6tzw-PSDbOREM6Cq3JI9o_mPQpNtS02W5cN6O0fD1zGenLMIxtFIjlBWhk77CZF_KI6j8Yni-QlDUYMI5jb6uIzY8XEtv1rgi9UfIdjDVazvVghazayOUhKylBHUoWKGp6sA6gFtI6ZU0_zDU52WPMmXobMSKIi_TD_p2d7NnPH6ZPDwW12eFjKxKpcWGmoAe0l3rVAlEA\" mozallowfullscreen=\"true\" webkitallowfullscreen=\"true\" allowfullscreen=\"true\" frameborder=\"0\" style=\"position:absolute;width:100%;height:100%;left:0\"><\/iframe><\/div><p><strong><a href=\"https:\/\/www.linkedin.com\/learning\/social-media-marketing-optimization\/welcome?trk=embed_lil\" title=\"Welcome\">Welcome<\/a><\/strong> from <strong><a href=\"https:\/\/www.linkedin.com\/learning\/social-media-marketing-optimization?trk=embed_lil\" title=\"Shake up your social media marketing mix. Learn how to optimize your current content marketing plan to leverage new features on Facebook, Instagram, LinkedIn, and other popular platforms.\">Social Media Marketing: Optimization<\/a><\/strong> by <strong><a href=\"https:\/\/www.linkedin.com\/learning\/instructors\/martin-waxman?trk=embed_lil\">Martin Waxman<\/a><\/strong><\/p>\n\n\n\n<div style=\"position:relative;height:0;padding-bottom:56.25%\"><iframe width=\"640\" height=\"360\" src=\"https:\/\/www.linkedin.com\/learning\/embed\/building-online-communities\/online-community-building?claim=AQHLBE9c-Fp-UAAAAWz1NoPrf4_ysDpFCqAx7h2l71MWdLfNOCa-nKfxtxX0SqZHjTJVvD9mejHQIP_82MYH6-lQNTFzrTbsR-jr7CCv6Q5MaGLiSn5gONc7_65VjCfLvXDKDeKmhQaE6xQ3MCScvdbDVzsjfrh2uOZrl8I8Qkq6oRO_SYp3titzi6b_j68MYs6uvfsLzm1ixusfvCmTWvgSZyBm7SwyzKMzD0aM97d1pYAZpyVIZnIKZtDgVIUcbxvakGVGz8Om-h_vK2qSw7z8gvFLFIO2HPgo9v2rzV03o805sHkxYRN_MCaXq5obG7Ehpcepn4MLUU_xJ_9k0GzN_KwVagBIbD-7m2_SpOG6J7JSAazhzKl4BrvMFspiFtcPY-YsvPsjCcOuHA_3-5e28V4yxPsQIayNFRE-gBNRYJedcXxoAhF_A0LFhq5Otbu_tRDbZ9s4Ht0U1nWoI4uZR5Hodk88bTPN4vOzTdaEh9M_zhG13wmTYAhe-rnhx5LxENYpTzI5dbStJKjyjs6I4-LRoTDlqGi7ziaVU7uQXk7MJyob3SiAIlDI53aK_HD4_PsYQDHTkFrntC3pjg0hMrkHcNCtPLEe_j4pH2WoAe9A__xMc8t0kfnOyQCEds1YJhxSpyFCJlEWi5qPaF2KZtt5h0Vh2FB_6NxAgYjfojZuiqqUHO9w5kuNXsIfHSoKJzeCK0gEr4cRx-20BITxhZpvB2nlNp_iJBmQ8S2g\" mozallowfullscreen=\"true\" webkitallowfullscreen=\"true\" allowfullscreen=\"true\" frameborder=\"0\" style=\"position:absolute;width:100%;height:100%;left:0\"><\/iframe><\/div><p><strong><a href=\"https:\/\/www.linkedin.com\/learning\/building-online-communities\/online-community-building?trk=embed_lil\" title=\"Online community building\">Online community building<\/a><\/strong> from <strong><a href=\"https:\/\/www.linkedin.com\/learning\/building-online-communities?trk=embed_lil\" title=\"Discover how to build an online community for your business. Get tips for engaging loyal customers and fans on social media and building active, vibrant groups.\">Building Online Communities<\/a><\/strong> by <strong><a href=\"https:\/\/www.linkedin.com\/learning\/instructors\/goldie-chan?trk=embed_lil\">Goldie Chan<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Brand communities support organizations as part of the societal fabric. Building communities both online and in person require participation in public forums. Social Media platforms provide a common venue for brands to interact with their community virtually, while community based marketing efforts serve the same purpose in your offline communities. Social Branding division will provide &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/ekin.cikeys.com\/BrandManagement\/social-branding\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Social Branding &#038; Community Building Division&#8221;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-848","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/ekin.cikeys.com\/BrandManagement\/wp-json\/wp\/v2\/pages\/848","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ekin.cikeys.com\/BrandManagement\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/ekin.cikeys.com\/BrandManagement\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/ekin.cikeys.com\/BrandManagement\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ekin.cikeys.com\/BrandManagement\/wp-json\/wp\/v2\/comments?post=848"}],"version-history":[{"count":3,"href":"https:\/\/ekin.cikeys.com\/BrandManagement\/wp-json\/wp\/v2\/pages\/848\/revisions"}],"predecessor-version":[{"id":899,"href":"https:\/\/ekin.cikeys.com\/BrandManagement\/wp-json\/wp\/v2\/pages\/848\/revisions\/899"}],"wp:attachment":[{"href":"https:\/\/ekin.cikeys.com\/BrandManagement\/wp-json\/wp\/v2\/media?parent=848"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}